Canvs’ Data Retention and Deletion Policy describes timetables for how long we store, maintain, and delete Social Comments and MRX Verbatims. All exceptions require a written agreement detailing the specific business need and requirement to conform with our Canvs Data Security Policies. 

Data Deletion Timeline for Social Products

For Canvs social products, we store original content for the current rolling year plus two historical years. This includes data stored for:

  • Syndicated Products, including Canvs TV

  • Campaigns 

  • Single Videos

  • Social Accounts

For Syndicated products, aggregated results for Canvs Explore are retained, allowing historical top-level review even when original content is deleted. Canvs Compare will maintain the current season, plus seasons in the previous two years.  

For additional content requirements outside this range, please discuss with your account manager for details on cost and availability.

Data Retention Policy for Canvs MRX

Any datasets imported into Canvs MRX, including both open-ended responses and close-ended filters, will remain accessible in your Organization so long as your Organization’s Account is active. Canvs does not remove MRX data from current clients unless requested and approved, in writing, by the client.

Account Cancellation or Termination

Unless otherwise agreed upon in writing, ninety (90) days after your Account has been canceled or terminated, Canvs will permanently delete all MRX datasets associated with your Organization.


Social Comments:  Social Media comments from various applications, including but not limited to, Twitter, Facebook, and YouTube.

MRX Verbatims:  Unstructured open-ended text, generally from open ended survey questions.

Canvs Data Security Policy:  Canvs maintains a Data Security Policy dictating the policies of data management and security for Canvs and our partners.  


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